scrambledmindsMixed up thoughts on the web world, photography and life.

A piece of shameless self-promotion. I’ve finally managed to take the leap and launch my own business – One Zero One. It’s taken some time and I’ve still got a long way to go but it’s exciting (and challenging) times.

Public goodwill for Telstra has been dwindling over the last few years. Speaking for myself I think they’re a bloated, egotistical organisation with an overrated sense of self importance. And I don’t even own their shares. Or maybe that was just when Sol Trujillo was at the reins.

Why the rant? I just saw an article on Australian IT titled – Shareholder value key in NBN: Thodey which, to be Frank (or John), annoyed me. I don’t think Telstra get it.

Customer service is there, but it is all about protecting shareholder value. I cannot stress that enough. That’s the way we have discussed it with the government, the way we talk about it, and the way we’ll move forward. – Thodey

Why would you say that in the press? I’m coming at this from a consumer point of view and all I hear is “We like you Mr Customer, but sorry, we’re too busy playing games with other people so you’re second best. We don’t love you.” Even if I did own shares, which I don’t, I’d be seriously wondering what their game is. No Customers = No Shareholder Value.

I hope that they get a limited stake in the National Broadband Network, otherwise Australia will continue to suffer in the telecommunications stakes on a world stage.

I’d love to hear some perspectives on what people think they are trying to do. What are your thoughts? Throw your 2c in.

ps. Get my home cooked updates home delivered through my RSS feed.

The web is a powerful information resource for individuals and businesses alike.  Whether it’s to keep up with the sports results or keeping up with industry news and the activities of the competition.  It’s invaluable but with a with a wealth of information there is the risk of overload.

Have you ever felt like it’s all too much?  That you should just give up and stick with the newspaper?

Well, there is a tool that I think is superb at helping keep on top of the firehose that is information from the web – Google Reader.  Read on to see how you can use it effectively.

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I’m a budding entrepreneur. I say budding because I’ve worked on some ideas in the past but with little or no success so far, no success by my standards anyway. I’ll continue to do so until something comes to fruition but until I see the fruit, I’ll remain budding. One thing that I have noticed though is that a book release to regale the populous of their success and how they achieved it comes part and parcel with becoming a successful entrepreneurs. It’s like an outgoing head of state releasing the obligatory biography. So the real question is, if you’re a budding entrepreneur, should you start writing the book before you get there? Which one comes first? Isn’t writing the book entrepreneurial anyway? Confusing huh?

Maybe I should write a prequel to being a successful entrepreneur called “The Nontrepreneur”.